7-Step AEO Implementation Checklist: Audit to Attribution
A practical 7-step AEO checklist covering audit, prompt research, brand facts, content, technical access, authority and attribution, with owners and outputs.
Dharini Shah · Sep 7, 2026
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Field notes on how brands get cited, recommended, and trusted across ChatGPT, Gemini, Perplexity, Claude, and Google AI Overviews.
Schema Strategies for Different AI Models: What Works
Do ChatGPT, Gemini, Copilot and Perplexity use schema differently? What the evidence shows by platform, and a practical structured data strategy for AI search.
Dharini Shah · Sep 7, 2026
Defensible AI Search Authority Competitors Can't Copy
Formatting tricks are easy to copy. Learn which AI visibility assets build a lasting advantage, from original data to earned mentions, and how to build them.
Priya Bothra · Sep 7, 2026
AI Attribution Modeling: Connect AI Visibility to Revenue
Most AI influence never shows up as a referral. Learn a layered attribution model that connects AI answers, referrals, branded search and pipeline.
Priya Bothra · Sep 6, 2026
How Often Should You Update Content for AI Visibility?
AI assistants cite fresher content than Google's organic results, but not evenly. See what the data shows by platform and a practical update schedule.
Dharini Shah · Sep 6, 2026
Visible vs Cited vs Recommended: 3 AI Search Metrics
Being mentioned, cited and recommended by AI are different outcomes. Learn what each metric means, how to measure it and how to improve all three.
Priya Bothra · Sep 6, 2026
Competitive AI Visibility Map: Who Wins by Model and Vertical
Build a competitive AI visibility map that shows which brands win in ChatGPT, Gemini, Claude and Perplexity, by prompt type and vertical, and where to act.
Dharini Shah · Sep 5, 2026
Citation Authority: What Makes AI Models Trust a Brand
What makes ChatGPT, Perplexity and Google's AI cite one source over another? A research-based look at the signals behind AI citation authority.
Dharini Shah · Sep 5, 2026
The AI Recommendation Funnel vs the Traditional SEO Funnel
AI assistants shortlist brands before buyers click. Compare the five-stage AI recommendation funnel with the SEO funnel and find where brands drop out.
Dharini Shah · Sep 5, 2026